Which elements are taken into account when selecting cosmetic packages?
Due to the large variety of packaging, the number of parts in them is also large. Some of the most important are:
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capacity that varies in almost thirty types, from 4 ml to 1,000 ml,
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neck size, available in more than ten sizes,
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color, which gives near ten options to choose from,
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material, in this case we have near twenty different plastics and glass solutions,
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bottom shape, these are the four main shapes.
This short product overview shows what is popular with cosmetic packaging manufacturers. This does not mean that other types of packaging or parts are unsuitable. Moreover, there may be many business opportunities in the niches of the market.
What are the most popular packages?
There are no official marketing studies that present the most popular packaging. However, it is sufficient to analyse the offer of the popular and professional cosmetic packaging online store to see which packaging components are offered the most widely. This way we get to know the packaging that consists of the most popular parts. And these are:
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packaging sizes such as 30 million, 50 ml, 100 ml, 150 ml, 200, and 250 ml,
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the most popular neck sizes are 24/410, 18/415, and 20/410,
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among the colors definitely wins clear, and far behind are White, Black, and Amber,
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the materials also offer many options, but the most popular are PET, which means polyethylene terephthalate, PP, which is polypropylene, and HDPE — polyethylene. Also noteworthy is the increasing importance of eco-friendly packaging, i. e. recycled packaging made of PET, polyethylene terephthalate.
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The bottom shape prefers the round shape, although shapes such as oval, rectangle, square are equally interesting.
Where to buy packaging for cosmetics?
The optimal channel for purchasing packaging is the online one in the form of a professional online shop specializing in cosmetic packaging. Why?
First of all, it’s very comfortable. Allows a quick overview of the products offered and an easy comparison.Moreover, the products sold online are always much cheaper than those from wholesalers or traditional shops. Before buying, you will receive packaging samples and detailed specifications to make sure they fit perfectly with the cosmetic product.